We are all launching something new everyday… a product, a service, a new offering, a new asset, a new listing, a new buyer, a new book, a new course, a new event… there is immense power in launching something new and thats why we do it over and over again.
But not every launch goes well. Not every launch strikes a chord. Not every launch hits the mark. Not every launch creates so much excitement that it builds on itself.
The answer is simple and complex at the same time… but the solution is having a really great framework for building the product/service offering and integrating the launch with it.
That’s what I want to give you today… the exact blueprint that we used to build and launch an amazing offering that is already . serving our clients well.
Here is a video where I walk you through the secret framework that we used to build and launch the Kingston Lane Inner Circle. Watch this short, raw video as I break it all down for you… and for the record, this is just my humble way of operationalizing success.
I know there are many models out there, but I wanted to give you something that you can take and use right away.
Here are the components:
- Bold Promise
- The Practical Guarantee
- The Non-Negotiables
- The Client Transformational Blueprint
- The Ecosystem Map: Nail down exactly where you fit
- Brand the Niche
- Bring it to Life
- Build an amazing offer
- Share a true, passionate story
- Give away everything you possibly can
- Enroll friendly and collaborative people into your mission
- Don’t rest until you deliver
I am being very open and vulnerable here but I felt it was really important to share a framework to think, design, build, create and launch something that can earn you a fortune and create raving fans. This is a very raw behind the scenes of how we built the Kingston Lane Inner Circle and a model that you can use right now in your business to build, grow, and scale your success.
If you are in the real estate business, you should check out the Kingston Lane Inner Circle
As most of you are entrepreneurs, CEOs, and high-achievers… feel free to share this with anyone that you think needs a operating model for building and growing something really special. While this is just the tip of the iceberg and there is a lot more to the puzzle, if you get this part right and dialed in… the rest will fall into place quickly.
We have done this dozens of times, across companies, across industries and the goal is to always create a transformation. If you are in the real estate business, you should check out the Kingston Lane Inner Circle